跨境電商新動向:物流費用猛增,亞馬遜FBA順利恢復(fù)入倉操作指南(年度4月報告)
eBay公司發(fā)布了2020年第一季度的財務(wù)報告。報告顯示,該季度eBay的凈營收為23.74億美元,同比微降2%。其來自于持續(xù)運營業(yè)務(wù)的凈利潤為4.85億美元,同比下降6%。盡管某些業(yè)務(wù)表現(xiàn)有所下滑,但其在某些領(lǐng)域的凈利潤實現(xiàn)了增長。若不計入某些一次性項目的影響,其凈利潤仍表現(xiàn)出穩(wěn)定的增長趨勢。天澤信息公司在其發(fā)布的Q1財報中也展示了強勁的增長勢頭。該公司的營業(yè)總收入同比增長了超過八倍,凈利潤也實現(xiàn)了顯著增長。這種增長主要得益于其子公司有棵樹財務(wù)數(shù)據(jù)的合并報表。同樣地,跨境通也在其發(fā)布的年報中展現(xiàn)出了堅實的業(yè)績表現(xiàn)。雖然在疫情影響下部分業(yè)務(wù)受到挑戰(zhàn),但總體上仍然維持了穩(wěn)健的營收和盈利表現(xiàn)。蘭亭集勢在最近的財報中也取得了令人矚目的成績,特別是在收入和利潤方面實現(xiàn)了顯著增長。而有棵樹母公司天澤信息的業(yè)績也有大幅度的提升,這得益于其擴大業(yè)務(wù)范圍并成功整合了新收購的子公司。與此一些公司則面臨著業(yè)績虧損的挑戰(zhàn),如價之鏈母公司潯興股份在疫情期間遭受了虧損壓力。
【疫情動態(tài)更新】
中國標準的KN95口罩近日獲得了美國的官方正式認可。西班牙也已公布中國口罩的相關(guān)標準可以替代歐洲標準。全球已有多個國家為應(yīng)對醫(yī)療器械的緊急需求而采取了降低或免除醫(yī)療器械進口關(guān)稅的措施。歐盟也在打擊可疑的CE證書行為,并警告多家“認證機構(gòu)”。美國FDA公布了獲得經(jīng)濟使用授權(quán)的中國口罩生產(chǎn)企業(yè)名單,共有74家企業(yè)上榜。印度則在封城期間再次禁止電商公司銷售非必需品。海關(guān)總署的數(shù)據(jù)顯示,一季度涉及醫(yī)療物資進出口的企業(yè)數(shù)量有明顯增長。商務(wù)部對于口罩出口的新規(guī)定也開始實施,非醫(yī)用口罩出口需要符合特定標準并提交相關(guān)聲明。對于個人郵寄出境的自用物品,海關(guān)回應(yīng)稱無需提供醫(yī)療器械注冊證或進行商品檢驗。
【政策更新速遞】除了上面關(guān)于口罩出口的舉措以外,,其他一些國家和地區(qū)如印度在面對電商公司在封城期間的業(yè)務(wù)挑戰(zhàn)時做出了相應(yīng)決策。同時海關(guān)總署也公布了關(guān)于企業(yè)注冊和進出口值的數(shù)據(jù)報告,顯示醫(yī)療物資進出口企業(yè)在疫情期間得到了快速增長。這些政策動態(tài)反映了各國在應(yīng)對疫情挑戰(zhàn)時的靈活應(yīng)變和積極響應(yīng)態(tài)度。近期,國務(wù)院聯(lián)防聯(lián)控機制新聞發(fā)布會上,海關(guān)總署衛(wèi)生檢疫司副司長宋悅謙發(fā)表聲明,對于個人通過郵寄快遞渠道寄遞出境的自用物品,若在規(guī)定限制內(nèi)則不屬于出口貨物,無需按照公告要求提供醫(yī)療器械注冊證或進行商品檢驗。
海關(guān)總署 recently issued a public notice about exporting goods related to medical supplies. According to the "Customs Law of the People's Republic of China" and its implementing regulations, the General Administration of Customs has decided to implement commodity inspection on medical supplies with customs commodity numbers such as "" from the date of this announcement.
On April 26th, the State Council's Joint Prevention and Control Mechanism held a news conference on the theme of "Strengthening Quality Supervision of Medical Supply Export". The comprehensive business department director of the General Administration of Customs pointed out that the recent announcement by three departments is to further clarify the supervision of optimizing the production, circulation, and export of masks. In addition to submitting electronic or written joint statements from both parties, other customs procedures and processes remain unchanged. Exporters also need to truthfully fill in the actual production enterprise name and code in the "production and sales unit" column, as well as other declaration elements such as "medical/non-medical", product name, specification, and model to facilitate smooth customs clearance.
The State Administration for Market Regulation recently launched a special rectification action for certification in the field of mask production and other epidemic prevention supplies. Since April 5th, it has carried out a special rectification campaign for certification activities in the field of mask and protective clothing production and other epidemic prevention supplies nationwide, focusing on crackdown on false certification, certificate buying and selling, etc. At the same time, the State Administration for Market Regulation also released a "Guide to Certification Information for Masks and Other Epidemic Prevention Products Exported to the EU and US Markets".
For medical masks and other 5 types of products, those who have not registered cannot issue export sales certificates. From April 1st, when exporting products such as COVID-19 testing reagents, medical masks, medical protective clothing, ventilators, and infrared thermometers, enterprises must provide a written or electronic declaration that they have obtained China's medical device registration certificate and meet the quality standards of import countries. Customs will release based on the approval of the drug supervision and management department's medical device registration certificate.
The date of the Canton Fair has been decided and will be held online. The State Council has decided to set up 46 new cross-border e-commerce comprehensive pilot areas based on the existing 59 pilot areas. In response to the serious situation of global epidemic spread, the 127th Canton Fair will be held online in mid-June. Through advanced information technology, it provides online product display, round-the-clock online promotion, supply-demand matching, online consultation and other services to build an online foreign trade platform for high-quality and featured products, allowing Chinese and foreign merchants to place orders and do business without leaving home.
Other than these developments in the market also include changes in postal services due to the impact of COVID-19 on international transportation costs. Meanwhile, specific e-commerce platforms like Amazon are also facing changes in their policies regarding the sale of certain products like N95 masks, as well as adjustments in their delivery policies and priorities.近期亞馬遜調(diào)整費用策略及政策解讀
近日,亞馬遜平臺傳來了不少新的費用和政策消息,引起了商家的廣泛關(guān)注。對于美國站及歐洲站的中國賣家而言,一個利好的消息是亞馬遜將免除3月和4月部分的庫存費和倉儲費。這一舉措旨在幫助賣家緩解因疫情帶來的經(jīng)濟壓力。
亞馬遜商城推出了一項公平定價政策。該政策旨在保護消費者免受不公平高價和誤導(dǎo)性定價的侵害。若發(fā)現(xiàn)有賣家存在過分抬高價格的行為,亞馬遜將采取措施,包括移除報價或暫停賣家賬戶。受全球新冠肺炎疫情影響,部分商品成本上升,亞馬遜預(yù)計部分商品價格也將相應(yīng)調(diào)整。
亞馬遜的運營策略也在逐步恢復(fù)中。從4月14日起,亞馬遜開始重新允許第三方賣家運送非必需品至倉庫。雖然產(chǎn)品數(shù)量受到限制,但此舉確保了大多數(shù)銷售合作伙伴能夠繼續(xù)將貨物運至亞馬遜倉庫。
值得一提的是,亞馬遜美國站的貨件創(chuàng)建要求也在不斷更新。自4月18日起,將有更多商品符合創(chuàng)建貨件的條件。盡管如此,符合要求的商品仍需遵循數(shù)量限制等規(guī)定,以確保優(yōu)先配送當前消費者最急需的商品。商家可以通過“補充庫存”頁面和“補貨報告”了解具體要求。
在地區(qū)性新聞中,法國的亞馬遜倉庫解封問題備受關(guān)注。據(jù)消息稱,由于法國疫情的緩解,亞馬遜法國站的倉庫預(yù)計在特定日期后重新開放。這一變化也反映了全球疫情形勢的積極轉(zhuǎn)向。
值得一提的是,除了運營調(diào)整外,亞馬遜還對派送策略進行了調(diào)整。受疫情影響,亞馬遜計劃從6月開始暫停在美國派送第三方平臺的訂單,以更好地應(yīng)對自有平臺的購物需求。這一舉措顯示出亞馬遜在應(yīng)對疫情沖擊時的策略調(diào)整。
除了亞馬遜外,其他電商平臺也在積極應(yīng)對疫情帶來的影響。例如,eBay發(fā)布了針對英國賣家的保護措施,以確保因疫情導(dǎo)致的郵遞服務(wù)延遲或中斷不會對賣家業(yè)務(wù)造成負面影響。韓國eBay的年銷售額也取得了顯著增長,顯示出電商市場的強勁復(fù)蘇勢頭。
值得注意的是,盡管部分地區(qū)倉庫的運營正在逐步恢復(fù)中,但仍有一些地區(qū)的物流中心尚未完全恢復(fù)運營。如法國的亞馬遜物流中心在法院裁決后暫時停止運營。這也提醒著商家在關(guān)注銷售的還需密切關(guān)注物流動態(tài)和政策變化。
亞馬遜還開通了新的跨境物流航線。該航線連接中國和日本,為賣家提供了更便捷的貨物運送方式,可直送貨物進入亞馬遜日本FBA倉庫。這一舉措有助于加強亞洲市場的電商連接和物流效率。
(文/張毅 整理報道)
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